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Formerly the day city editor of the nation’s largest afternoon newspaper and executive producer of Good Morning America, the CBS Morning News and Entertainment Tonight, Merlis conducts all our workshops. An effective presentation is a blend of agenda, materials and techniques; in other words, a performance.
Like a good television show, a compelling presentation performance, uses production values to deliver content.
If you’re interested, there’s a second link to that column [...] [...] 2 years ago / No Comments BY George Merlis By George Merlis What is the worst case scenario in a media interview?
Well, it’s only a slight exaggeration to say that the worst case scenario being asked to speculate on… Here’s a teachable moment about that; it’s based on a recent interview about the Ebola epidemic.
We approach presentations with this unique, producer’s point of view and teach agenda creation, graphic support, delivery techniques and mastery of the all-important Q & A session. The essential challenge of communicating in a crisis is gathering, controlling and disseminating information in a fluid situation.